Autohaus Knieper GmbH

Autohaus Knieper GmbH is a German automotive dealership located in Spelle.

Here are key aspects of the company:

• Operations: The company collaborates with 219 partners to enhance user experience and data analysis within its corporate group.
• Innovation: Data processing activities include analyzing user behavior, compiling segments using pseudonymized data, and gaining insights for product development.
• Sustainability: The organization processes personal data such as IP addresses on end devices to deliver personalized content and advertisements while measuring ad performance.

Autohaus Knieper GmbH utilizes a network of partners to optimize its digital services and marketing strategies through rigorous data analysis and user profiling.