RelevantEdge

RelevantEdge, a Danish technology firm, develops and markets a data platform for integrated customer-journey analytics used by global enterprises to consolidate KPIs from joined web session, CMS, CRM, and commerce data sources; it is headquartered in Denmark.

Here are key aspects of the company:

• Products & Services: The company offers the RelevantEdge data platform which provides consolidated analytics and key performance indicators using multiple joined data sources for mult-site websites, commerce portals, and intranets.
• Industries: Solutions are utilized by enterprises globally across sectors requiring integrated customer-journey analytics including web session management, content management systems, CRM, ABM, marketing automation, and commerce operations.
• Operations: The platform integrates common data sources such as Google Analytics, Customer Data Platforms, Digital Experience Platforms, CMS content data, CRM systems, account-based marketing tools, and commerce data to deliver unified insights.

This Danish firm empowers global enterprises with a robust analytics infrastructure that unifies disparate digital touchpoints into a single source of truth for customer journey understanding.